3 seconds is all you have before potential customers turn their backs on you, walk away without knowing you and what you offer. 3 seconds set apart a good e-commerce solution provider from the rest. At Centrick, we know this, understand this and go beyond this to create solutions that hold attention, win hearts and build relations that last lifelong.
How? It starts with our obsession to make things look good, hence perform better. Our process begins at the core, since the way your site is organised, dramatically affects how your customer feels. Space, visually gives a resting place for the eye as clutter leads to fatigue and no one likes fatigue. So as an e-commerce solution provider, we keep things simple and use space to let the customers know what is important, thus respecting their time. This is what makes us a little bit better, while your customers stay on the site longer.
A good e-commerce solution provider uses the term “Information Architecture” to give you a menu. We use information architecture to minimise information overload, help customers to make decisions and take action. This is what makes us a little bit better, while your customers explore and engage on the site for longer.
Yes. That’s all a good e-commerce solution provider seeks from you. We are in it for a “WOW”. We craft design languages, set photography styles, build guidelines, choose hard-working platforms to build efficiency, reduce costs and turnaround time. This is what makes us a little bit better while your customers stick around a lot longer.
We are not in it for 3 seconds of fame. We do many little things to make you look good, your customers feel better, and your bottom line stays the best.
Leveraging Eye Movement To Increase Conversion.
The Nielsen Norman Group’s research proves that content is consumed at amazing speeds, across devices, in an “F” shaped pattern. Important information hence followed this pattern, ensuring it was never missed to drive conversions.
Inspired Offline. Effective Online.
Tickers are used in shopping arcades and markets to rapidly convey information. E-commerce needs to communicate offers and new products in real time. We put a ticker right on the “F” pattern, the first on Shopify, ensuring speed and reducing the costs of communication.
Just One Glance For Everything.
“Collections”, Shopify’s single level structure of navigation, and the absence of subcategories prevented the brand from showcasing its entire offering. Filters were hence re-engineered to create a piece of navigation that educated audiences while enhancing their shopping experience.
Features Built For One Reason Only: Sales.
An e-commerce solution provider understands the importance of prominently showcasing product features. Shopify has no such feature on its listing pages. We cherry picked plug-ins to build a responsive system that brought product features to the forefront on the pages that mattered.
Hard-Working Images Created Without Hard Work.
Photographs are the only tangible representation of the product. They are the closest a customer can get to picking, touching and inspecting products. We crafted a style that was easy, efficient and scalable. Most importantly it gave the brand a singular visual language.